Business Analytics for Managers
Knowing how to extract real business value from the data generated by your organization is a valuable tool for all managers. Topics may include: foundational information on what is meant by analytics; the various types of analytics — descriptive, predictive and prescriptive; moving from business intelligence to business analytics; theories and trends in data analytics; and the latest best practices and tools available in business analytics, including their advantages and disadvantages.
Course at a glance
- Be in the loop: big data analytics was identified in the World Economic Forum’s Future of Jobs report as the top technology adoption trend for organizations in North America.
- Course aimed at mid-level management who are developing and implementing new business analytics projects within their organization.
- In-class, face-to-face delivery, lecture and discussion-based course.
What you will learn
By the end of this course, you should be able to:
- Describe the features and benefits of an analytics program.
- Recognize analytics management trends.
- Identify key stakeholders and roles that should be part of your program.
- Develop a plan to build an analytics program to support your organization.
- Identify strategies for maintaining an effective analytics program.
- Describe questions answered by analytics.
- Distinguish decision-making, environmental and organizational analytics trends.
- Recognize attributes of Analytics 3.0.
- Distinguish stages of the roadmap of analytical progress.
- Recognize types of barriers of an analytics program.
- Discuss challenges to building a data sciences team.
- Identify factors affecting analytics program success.
- Describe progression points for analytics success factors.
- Describe considerations for defining and communicating value.
- Discuss the role of the analytics program owner.
- Recognize the steps for managing the analytics model life cycle.
- Describe the importance and approaches to deliver the measurement framework.
This course has no prerequisites
Students from all educational backgrounds welcome. You can register for this course without applying and enrolling in a program.
Take note:
- All reading materials will be available through eClass, the University of Alberta’s eLearning management tool.
- Students will prepare and submit an analytics case study utilizing techniques learned in class (80% of final mark). Participation and active learning will be make up 20% of the final mark.
Currently counts towards
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Designation
in
Certified Administrative Professional
└ elective course
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Certificate
in
Management Development for Police Services
└14-hour elective course
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Certificate
in
Management Development for APEGA
└14-hour elective course
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Certificate
in
Management Development
└14-hour elective course
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Certificate
in
Business Analysis
└ elective course
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Technology & Innovation
└ course option
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Series
in
Analytics for Business
└ course option
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Series
in
Business Strategy
└ course option
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Business Seminars
└ course option
*If you are already enroled in this program, please refer to your specific program requirements as outlined at the time of your admission: Bear Tracks > Academic Advisement.
This is a skills-enhancing course in
You can register for and take a course without applying and enrolling into the program.
We recommend that you apply to the program as soon as possible to lock in your course requirements as they are subject to change.
Looking for different course dates?
New course schedules are released each June and November.
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Call Continuing Education Student Services Office at 780-492-3116
or Information Services and Technology (IST) at 780-492-9400